England Originals have launched a 4th edition Travel Trade Guide, providing inspiration, new products and practical information for the trade to help them develop new multi-city England itineraries for 2027 and beyond. This new travel trade guide gives tour operators, wholesalers, DMCs and travel advisors the tools to create bookable multi-city programmes for groups and FIT, across 11 of England’s Historic Cities. They include Canterbury, Cambridge, Carlisle, Chester, Durham, Greenwich, Lancaster, Lincoln, Salisbury, Stratford-upon-Avon and York.